Effective Sales Pages so prospects don’t fly off without taking action.
Put your Landing Pages to work.
It’s so important to get the words on your landing or sales page right. It should not only pique your prospect’s interest and communicate the value of your product or services but also get them to take the desired action.
Do landing pages convert?
It seems whether you like them or not, correctly structured landing pages do work. The key to a successful landing page is its ability to effectively drive the visitor towards taking action.
Landing pages, the least popular type of signup form, have the
highest conversion rate (23%). (Source: Hubspot, 2020)
How do you get my landing page to convert more?
As with a lot of different types of copy, it’s down to a delicate mix of science and art. Research shows simply tweaking the font type, word spacing, button colour, and image can increase conversions by as much as 5%. Add to that some persuasive copy and a strong call to action and you’ll have yourself a compelling landing page that converts more.
How do you know which copy will work best for
my landing page?
By using A/B testing, where we first test two different landing pages on a smaller test audience, we can determine which one performs better and against which audience. We then roll out the higher-performing copy to the wider target audience, increasing its overall performance and conversion rate.
Unbelievably, only 17% of marketers use landing page A/B tests to improve conversion rates. (Source: HubSpot, 2020)
You’ve done the hard work by getting your prospects there, make sure your landing page doesn't let you down. Speak to Mind Trick Copywriting about crafting your "bounce resistant" landing pages that convert.
"It's as easy
as 1, 2, 3."
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